VISA LOOK OF THE DAY
CONTEST
OFFICIAL RULES

1. TO ENTER the Visa Look Of The Day contest (the “Contest”) simply visit the web site located at www.tiff.ctv.ca, click on the Contest page and complete and submit your entry by following the instructions found on the site. All entries must include your first and last name, address, email address, age, ten digit day time and evening telephone number and your vote (on a scale of 1 to 5 – 1 being the lowest and 5 being the highest) rating how much you like the celebrity look of the day based on each day’s posted celebrity photo. Entries will be rejected if entry form is not fully completed and submitted during the Contest Period. Entries received on-line shall be deemed to be submitted by the "Authorized Account Holder" of the email address submitted at the time of entry. "Authorized Account Holder" is defined as the natural person who is assigned to an e-mail address by an internet access provider, on-line service provider, or other organization (e.g. business, educational institution, etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. Limit of one (1) entry per individual per day. If it is discovered that you attempted to enter more than once per day, all your entries will be void. Illegible entries are ineligible. Contest starts at 9:00 a.m. Eastern Time ("ET") on Thursday, September 06, 2007 and closes on Sunday, September 16, 2007 at 5:00 p.m. Eastern Time ("ET") (the “Contest Period”). There are five (5) grand prizes (collectively the "Prizes" and each, a "Prize") to be won from among all the eligible entries received during the Contest Period. Limit of one Prize per entrant. No purchase necessary. Void where prohibited.

2. The contest sponsors are CTV Television Inc. and Visa Canada Association (hereinafter referred to as the “Contest Sponsors”).

3. To enter and to be eligible to win, entrant must be a legal resident of Canada and be nineteen (19) years of age or older. Employees and their parents, siblings and children, and persons domiciled with an employee of any of the Contest Sponsors, their agents, parent, affiliated or related companies, subsidiaries, divisions, prize sponsors, and promotional and advertising agencies and administrators, are ineligible to enter.

4. Prizes - There are five (5) Prizes each consisting of one (1) $500.00 Cdn VISA pre-paid card. Approximate retail value of each Prize is Five Hundred Dollars ($500.00) Cdn.

5. Prizes must be accepted as awarded. The Prizes may not be sold, transferred and are not convertible to cash. Contest Sponsors reserve the right to substitute the Prizes in whole or in part in the event that all or any component of the Prizes are unavailable. Prize winner is solely responsible for all costs not expressly described herein.

6. On or after Wednesday, September 19, 2007 at approximately 12:00 noon, a random draw for the Prizes will take place at CTV, 9 Channel Nine Court, Agincourt, Ontario from among all eligible entries received during the Contest Period. The first five entries drawn will be eligible to win a Prize. The odds of winning a Prize will depend upon the total number of eligible entries received during the Contest Period. CTV Television Inc., acting reasonably, will attempt to contact potential winner by telephone within two (2) business days after the draw. In the event the potential winner cannot be contacted within 2 business days after the draw, he or she will be disqualified and an alternate potential winner will be drawn. Proof of identification must be provided upon request. In order to be declared a winner, potential winner must first correctly answer, unaided, a time limited mathematical skill testing question administered by CTV Television Inc. Before being awarded a Prize, potential winner will be required to sign and return within the time stipulated by the Contest Sponsors, a full release and indemnity form stating that he/she has read and understood these official rules and regulations (“Rules”), grants all consents required, authorizes the Contest Sponsors to broadcast, publish and disseminate his/her name, city of residence, photograph, likeness, sobriquet and voice, in connection with any promotion or publicity, and/or for general news, entertainment and information purposes at no additional compensation to the potential winner, beyond the awarding of or participation in the Prize, accepts the Prize as offered and releases the Contest Sponsor s from any and all liability of any kind arising out of the potential winner’s participation in this Contest and receipt and use of the Prize. In the event that the potential winner does not comply with all the provisions of these Rules, Contest Sponsors shall have the right to disqualify potential winner, and draw an alternate potential winner and the Contest Sponsors shall be fully and completely released and discharged from any liability or responsibility in this regard. The provisions and procedures referred to above relating to selection and notification of a potential winner, if applicable, shall be applied, with the necessary amendments, until a qualified winner has been duly selected.

7. By entering this Contest the entrants automatically agree to accept and abide by these Rules. All decisions of the Contest Sponsors with respect to any aspect of this Contest, including without limitation the eligibility of entries, are final and binding on all entrants in all matters as they relate to this Contest.

8. All entries become property of the Contest Sponsors who assume no responsibility for garbled, lost, late, delayed, destroyed or misdirected mail, voice messages, e-mail or any computer errors or malfunctions. No correspondence will be entered into except with entrants requesting Rules by mail or requesting names of prize winners (for which a self-addressed, postage paid envelope must be included). Contest Sponsors do not assume any responsibility for incorrect or inaccurate capture of entry information, technical malfunctions, human or technical error, seeding or printing errors, lost, delayed or garbled data or transmissions, omission, interruption, deletion, defect or failures of any telephone or computer line or network, computer equipment, software or any combination thereof. Entry materials-data that have been tampered with or altered are void. If for any reason, in the opinion of the Contest Sponsors, in their sole discretion, the Contest is not capable of running as originally planned, or if the administration, security, fairness, integrity or the proper conduct of the Contest is corrupted or adversely affected, including by reason of infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures or any other causes beyond their control, Contest Sponsors reserve their right subject to the approval of the Regie des alcools, des courses et des jeux du Quebec to cancel, terminate, modify, amend, extend or suspend the Contest including canceling any method of entry, and select a winner from previously received eligible entries. Contest Sponsors reserve their right to modify the Rules without materially affecting the terms and conditions hereof. The Contest Sponsors reserve their right in their sole discretion to disqualify any individual they find to be tampering with the entry process or the operation of the Contest or to be acting in violation of the Rules or otherwise in a disruptive manner. Contest Sponsors in their sole discretion, further reserve their right to terminate the on-line portion, as applicable, of the Contest and conduct the drawing from all on-line entries previously received during the Contest Period. Any attempts to deliberately damage the Contest web site or to undermine the legitimate operation of this Contest is a violation of criminal and civil laws and should such an attempt be made the Contest Sponsors reserve their right to seek remedies and damages to the fullest extent of the law. Contest Sponsors shall not be held responsible for any errors or negligence that may arise or occur in connection with the Contest including any damage to an entrant’s computer equipment, system, software or any combination thereof, as a result of their participation in this Contest or from downloading any material from the Contest web site, where applicable.

9. Contest is subject to all applicable federal, provincial and municipal laws and regulations. Personal information collected from entrants will be used solely by CTV for the purpose of administering this Contest CTV Television Inc. will not sell, share or otherwise disclose personal information of entrants with third parties other than as may be required by CTV to third parties engaged by CTV to fulfill the above purposes, or as permitted or required by law.. By entering the Contest, entrants consent to the manner of collection, use and disclosure of personal information as set out in the CTV privacy policy at www.ctv.ca. Any inquiry concerning the personal information held by CTV should be addressed to CTV Television Inc. at 9 Channel Nine Court, Agincourt, ON, M1S4B5. Visa Canada Association shall not receive or collect any personal information through the contest ballots or otherwise. Visa Canada Association’s privacy policy is available at www.visa.ca/privacy.

10. For Quebec residents, any litigation respecting the conduct or organization of this Contest may be submitted to the Regie des alcools, des courses et des jeux du Quebec for a ruling. Any litigation respecting the awarding of a prize may be submitted to the Regie only for the purpose of helping the parties reach a settlement.